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              Jump into the                    world of beauty.
  Reignite your flame                     & elevate your craft.
  Tailor-made classes,                      coaching & mentorship.
By an industry-leader                     master stylist & educator.
15 years of expertise,                       & unparalleled passion,
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Image by Gilles Lambert
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About Alii Wray

Alii Wray is an accomplished entrepreneur. She has been an educator for 13 years, a salon owner for nearly 10 years and a salon business coach. Alii opened up her first location at the young age of 22. She has navigated moving 3 times, constructing a new salon space and rapidly growing her business. blk. Salon & spa is a fast-growing and successful salon company that has won several awards including; Salon Today's Top 200, Best Salon in South Jersey & Best Spa in Gloucester County. Alii has mastered her skills behind the chair, flourished as an educator and is now independently offering curated classes and mentorships on a nation-wide scale. Her passion is not only to help individuals discover and enhance their talent, but also to help you grow your business behind the chair! With her unique skill set, she creates completely customized, immersive experiences for both stylists and owners alike. View her class offerings today or schedule a complimentary call to go over your goals today!

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Services

Provide a general description of the items below and introduce the services you offer. Click on the text box to edit the content.

Blonde Hair

The 3 B's

Balayage, Babylight & Blonding

Not your average blonding class. This is for stylist looking to create beautiful, transformed hair, reducing application and processing time. Learn the tips and tricks to accentuate your clients features, maximize your lightening and tackling challenges.

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Mastering Your Craft

Elevated techniques, tips & tricks

Effectively manage your time, utilize new & improved techniques to master your trade. Corrective color tips & tricks to help eliminate fear behind big transformations. Banding, hot roots,  & over-compromised hair is no match.

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Specialize in Extensions

Mastery key points

Whether you're just starting our or you've been doing extensions for years - this is the class for you. Learn effective methods on how to properly install extensions with no tension or damage. Create dramatic transformations on long and short hair. Discover how to blend, enhance or disguise color by utilizing extensions. Fusions & tape-in methods. For new-users a kit is included!

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BTC Business 101

Combine color mastery & perfect your business skills

How to efficiently build your business behind the chair. For stylists & salon owners. A guide to perfecting your consultations, how to price your time & services, tips & tricks to manage social media & more!

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Mentoring Program

Learn effective techniques to grow

A unique 1 on 1 experience completely catered to growing your skills and honing in on your talents. This programs is usually over the course of several months. Including step by step demonstrations and personalized classes. Alii will be available to help troubleshoot through clients & share her wealth of knowledge with you in an intimate setting geared to fast tracking your business behind the chair.

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Coaching Program

Create structure, marketing strategies & more!

Feel like your lost? Missing the next step to grow your business? Foundation need a little work? Alii is here to work side-by-side with you to help accelerate your business growth, create metrics, marketing plans and more. This program is over the course of 10-12 months and is customized to suit you and your company's needs.

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